Case Studies

Southwest Strategies has a long history of helping clients achieve their goals in some of the biggest industry sectors in California, including land development, energy, water and transportation. View our case studies to learn how we’ve done it.

  • Grand Avenue Capital Improvements

    Southwest Strategies worked with the City of Carlsbad to complete a comprehensive outreach effort for a series of storm drain replacements along Grand Avenue, a heavily trafficked area, popular with locals and tourists.

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  • Power Connect Initiative

    Southwest Strategies developed a successful strategic community education program to help Pacific Gas and Electric Company determine potential transmission line routes and substation sites for the Power Connect Initiative.

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  • County of Fresno Voters Choice

    Our public outreach campaign for the March Primary election was hailed as a resounding success, winning a national MarCom Award, which honors excellence in marketing and communication for our outreach materials and branding.

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  • Jewel Valley Wind and Solar Farm

    Southwest Strategies was brought on board to provide public affairs and community outreach services to calm any community concerns and obtain necessary approvals.

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  • SDSU West Ballot Measure

    As the new group of SDSU boosters emerged with a competing vision, our team went to gather research that would hone a successful opposing initiative that the community would embrace.

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  • Sunrise Powerlink: Our Connection to a Clean Energy Future

    Southwest Strategies was hired to help create a strategic public affairs plan that would educate stakeholders, expand regional support and ultimately secure final project approvals.

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  • Point Molate

    When the world shut down in March 2020, Southwest Strategies stepped into unchartered territory, and had to quickly shift from its tried-and-true public outreach to a new strategy.

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  • Capital Improvement Program

    The City of Carlsbad hired Southwest Strategies in 2014 to coordinate its community outreach campaign during the replacement of several storm drain systems, which were located within the popular and crowded Carlsbad

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  • San Diego Bay Clean Up

    General Dynamics NASSCO and BAE Systems hired Southwest Strategies to help mobilize supporters and secure a favorable vote in response to the opposition from environmental activists surrounding the cleanup plan of sediment

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  • Mission Trails Regional Park

    The Mission Trails Regional Park Foundation enlisted the expertise of Southwest Strategies to help boost attendance at the Park. Client: Mission Trails Regional Park Foundation Expertise: Public Outreach, Government Relations, Media Relations

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  • Regional Bike Projects

    Since 2015, San Diego Association of Governments (SANDAG) has continued to work with Southwest Strategies on a communications program about regional bike projects. Client: San Diego Association of Governments Expertise: Public Outreach

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  • I-805 South Express Lanes Project

    Location: City of Chula Vista

    Southwest Strategies worked with the California Department of Transportation (Caltrans) and the San Diego Association of Governments (SANDAG) to implement an outreach program to inform the public about improvements to one of

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  • Orange County Great Park Audit

    Location: Orange County

    Gafcon hired Southwest Strategies to help respond to misinformation stemming from a biased government audit that contained false statements about the company’s work. Client: Gafcon Expertise: Crisis Communications Location: Orange County Our

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  • Belmont Park 50-Year Lease Agreement

    Location: City of San Diego

    Pacifica Enterprises (Pacifica) hired Southwest Strategies to help secure the San Diego City Council’s support of its 50-year lease agreement for Belmont Park. Client: Pacifica Expertise: Government Relations Location: City of San

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  • UTC Expansion

    Location: City of San Diego

    Westfield Westfield retained Southwest Strategies to help secure approval from the San Diego City Council for its proposed expansion of Westfield University Towne Centre (UTC).  Client: Westfield Expertise: Entitlements Location: City of

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  • City of Chula Vista Districting

    Location: City of Chula Vista

    City of Chula Vista The City of Chula Vista hired Southwest Strategies to lead a multicultural outreach effort as part of its historic districting process. Client: City of Chula Vista Expertise: Multicultural

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  • Citro (FKA Meadowood) Master-Planned Community

    Location: County of San Diego

    Tri Pointe Homes (FKA Pardee Homes) approached Southwest Strategies to help secure approval from the San Diego County Board of Supervisors for its proposed Citro master-planned community. Client: Tri Pointe Homes  Expertise:

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  • The Carlsbad Desalination Project

    Location: Cities of Carlsbad, Vista and San Marcos

    Poseidon Water enlisted Southwest Strategies to help manage a large-scale public relations campaign and comprehensive outreach program to more than 25,000 stakeholders for the nation’s largest seawater desalination project. Client: Poseidon Water Expertise:

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  • North Coast Corridor Program

    Location: Cities of Encinitas, Solana Beach, Del Mar and San Diego

    The San Diego Association of Governments (SANDAG) and Caltrans worked with Southwest Strategies to develop a comprehensive public outreach program for the North Coast Corridor Program (NCC Program) aimed at building relationships

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Dedicated to Strategy

Our expertise, strategic guidance and innovative approach have made Southwest Strategies California’s leading public affairs and public outreach firm. Our clients come to us because we work harder, we produce more – and we get results. We design creative strategies to solve the complex issues that our clients – large and small – face every day. Let us put our knowledge, capabilities and creativity to work for you.

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