Janet Farala is an Account Coordinator at Southwest Strategies specializing in digital media. She supports project managers by leveraging her background as a communications director, social media manager and graphic designer, and uses her experience in diversity, equity and inclusion to help our teams develop impactful outreach programs for clients.
Prior to joining the firm, Farala served as Public Relations Director of a San Diego hospitality company where she assisted with service restructuring and publicity campaigns. She also has experience supporting political campaigns throughout the Central ValleyCalifornia, as well as brand management for restaurants, artists and the agriculture industry.
Farala received her Bachelor of Arts in Communications at CSU Bakersfield where she was elected to serve as the Director of Diversity Affairs in the student government and the President of the local chapter of the Public Relations Student Society of America (PRSSA). In her spare time, she enjoys gardening, cooking and practicing yoga.